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Product Performance Report

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Product Performance Report

Sales volume, profitability & lifecycle analysis across 248 SKUs · Jul 1–20, 2026

8.6%

$1.18M

Total Revenue

2.4pt

34.2%

Avg. Profit Margin

5.1%

24,680

Units Sold

0.1

4.6

Avg. Rating

0.6pt

3.8%

Return Rate

Q3 Revenue Goal Progress

$1.18M of $1.60M target · 42 days remaining in quarter

73.8%

of target reached

On Pace
0% 25% 50% 75% 100%

Run Rate Needed

$10.0K/day

Current Run Rate

$11.4K/day

Projected Finish

$1.66M

Last Milestone Hit

50% · Jul 14

Avg. Order Value

$47.85

Repeat Purchase Rate

31.2%

SKUs Active

248

Stockout SKUs

6

Avg. Fulfillment

1.8 days

New vs. Returning

44% new

Product Performance Matrix

Ranked by sales volume · bar color = profit margin tier

High margin Mid Low

Product Lifecycle Timeline

Launch

Origin Ceramic Mug Set Skyline Desk Lamp

Growth

Drift Wireless Charger Pulse Fitness Band Nimbus Backpack

Maturity

Smart Watch Ultra Aurora Headset Halo Smart Lamp

Decline

Flex Resistance Set Terra Hiking Boots

Product Profitability Grid

Product Cost Price Margin Units Sold Profit
Smart Watch Ultra $112.00 $179.00
37%
3,420 $68.7K
Aurora Headset $64.00 $98.00
35%
2,910 $49.9K
Drift Wireless Charger $18.00 $39.00
27%
3,100 $32.6K
Cascade Jacket $78.00 $129.00
22%
1,860 $21.4K
Pulse Fitness Band $26.00 $59.00
31%
2,680 $32.3K
Flex Resistance Set $21.00 $40.00
18%
1,120 $8.5K
Nimbus Backpack $34.00 $59.00
29%
1,480 $18.0K
Halo Smart Lamp $29.00 $49.00
24%
980 $11.8K
Velora Sunglasses $16.00 $45.00
33%
760 $11.4K
Terra Hiking Boots $52.00 $89.00
16%
640 $9.5K

Category Comparison

Revenue, growth, returns & rating index

SKU Performance

SKU Product Units (7d) Trend Stock Status
SKU-48120 Smart Watch Ultra 412
312 Trending Up
SKU-32209 Cascade Jacket 96
18 Slowing
SKU-19044 Halo Smart Lamp 203
156 Trending Up
SKU-90441 Drift Wireless Charger 388
240 Trending Up
SKU-77310 Flex Resistance Set 52
0 Out of Stock
SKU-60218 Pulse Fitness Band 276
190 Trending Up
SKU-55671 Nimbus Backpack 168
92 Trending Up
SKU-40982 Halo Smart Lamp 142
110 Stable
SKU-28815 Velora Sunglasses 84
65 Slowing
SKU-71203 Terra Hiking Boots 58
34 Slowing

AI Product Suggestions

Bundle Aurora Headset with Smart Watch Ultra

Frequently purchased together — potential +8% AOV uplift.

Reprice Flex Resistance Set

Margin is 18% below category avg — recommend +$4 price adjustment.

Restock Drift Wireless Charger

Demand outpacing supply by 21% — forecast stockout in 9 days.

Inventory Health — Top Products

Smart Watch Ultra

312 in stock

Aurora Headset

204 in stock

Drift Wireless Charger

240 in stock

Flex Resistance Set

0 in stock